Collegeville, PA13 days ago
Basic Qualifications: Bachelor's degree in Communications, Public Health, or related field (e.g., English, Government, History) Demonstrated expertise in at least three of the following: Strategic communications planning and execution Disease awareness and/or branded campaign development Leadership experience, including influencing senior stakeholders Stakeholder engagement across complex, matrixed environments Experience in multi-channel content creation (digital, visual, storytelling formats) Experience in issues and crisis communications Preferred Qualifications: Master's degree in Communications, Public Health, or related field 8+ years of communications experience (internal and external), including pharmaceutical/biotech experience Experience in specialty, oncology, or priority therapeutic areas preferred Experience integrating digital tools, data analytics, and/or AI-enabled capabilities into communications planning and execution Strong project management skills with the ability to manage multiple priorities in a fast-paced environment Deep understanding of the evolving media landscape, including social, digital, and influencer ecosystems Proven ability to engage effectively in a matrix organization and influence without direct authority Experience advising senior leaders on media engagements and complex announcements Strong knowledge of healthcare policy, media landscape, and key industry stakeholders Exceptional written and verbal communication skills, with the ability to simplify complex topics under tight timelines Strong judgment, agility, and a proactive, solutions-oriented mindset #LI-GSK • If you are based in Cambridge, MA; Waltham, MA; Rockville, MD; or San Francisco, CA, the annual base salary for new hires in this position ranges $155,925 to $259,875. Key Responsibilities: Strategy & Leadership Co-lead the development and execution of integrated communications strategies across portfolio brands, late-stage pipeline assets, and launches -aligned with business priorities and grounded in audience insights and data analytics Act as a central point of accountability for asset-level communications, ensuring seamless integration across media, digital, internal, and stakeholder engagement channels (i.e. approval and launch communication plans for assets/brands, disease state awareness, medical congresses, etc).