Working in close partnership with General Managers and functional leaders across Commercial Strategy, Delivery / Production, Finance, Procurement, and Marketing, this leader ensures product decisions directly support P&L performance, pricing discipline, and enterprise growth priorities. An official partner and/or service provider to over 150 iconic rights holders, such as the IOC (the Milano Cortina 2026 and Los Angeles 2028 Olympic Games), FIFA, NFL, NCAA, UFC, WWE, and PGA of America, the company also owns and operates a number of its own unique experiences.