Qualifications The successful candidate will have: • 5-7 years hands-on experience in marketing analytics, measurement, or martech implementation • Strong quantitative and analytical skills - comfortable working with data, understand how models are built, and deriving insights • Technical proficiency in identity solutions, measurement platforms, analytics tools, and data infrastructure • Proven track record accomplishing pilots and managing complex technical programs • Experience building measurement frameworks, KPIs, and performance tracking systems • Data visualization and storytelling skills - ability to communicate complex findings clearly • Experience with marketing technology stacks and data platforms • Ability to work collaboratively across technical and business teams Success in this role looks like: • Pilots completed on time with detailed measurements and findings • Transformation measurement frameworks implemented and actively tracking performance • Case studies built with quantitative results and actionable insights • Analytics dashboards and reports delivered to stakeholders • Benchmarks established and tracked across initiatives • Documented takeaways and best practices shared across teams Additional information Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. Tech Feasibility & Implementation Assess technical feasibility of solutions partnering with groupe SMEs, particular focus on Connected identity solutions and data infrastructure, monitor the build and test of martech integrations, be the source of subject matter expertise on technical solutions across key enablers: Connected ID (Epsilon and Lotame), Production tech, Marcel, AI models built by local and global data teams.