Major Responsibilities and Duties: Serve as the lead designer of creative visual strategies for communications and marketing materials to support key district and campus initiatives Oversee end-to-end design and production for digital, print, and advertising media ensuring brand consistency across district Develop and manage brand-aligned Canva templates for campus and department staff to maintain brand integrity Create layouts and structural designs for major district publications, community reports and program toolkits Plan, prepare, design, and execute the design of graphic artwork including, but not limited to, digital graphics for web and social media, brochures, billboards, digital and print ads, newsletters, displays, charts, posters, banners, forms and promotional materials Design and structure high-stakes presentations and visual tools for leadership, translating complex information into clear visual narratives Develop internal and external communication goals aligned with the district's vision and mission Research and remain abreast of innovative materials, methods, and techniques related to graphic design Maintain and apply LISD communications style guidelines across materials, serving as a resource for usage, and brand voice questions Collaborate on story leads to capture photography and graphic stories featuring classroom engagement and initiatives Translate daily activities and campus highlights into graphic features and photo series that showcase initiatives. Position: Coordinator Assignment: Visual Content Coordinator Wage/Hour Status: Exempt Reports to: Chief of Staff & Community Relations Pay Grade: AP630/240 Days Dept./School: Communications Date Revised: Fall 2026 Primary Purpose: Serve as the Communications Department's lead for visual content operations and brand execution across digital and print communications to advance district branding and marketing goals.