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At Carle Health, we're committed to fostering a workplace where every team member feels valued, respected and empowered, where passion and purpose come together to positively impact the lives of our patients and our communities. The actual compensation offered a candidate will be dependent on a variety of factors including, but not limited to, the candidate’s experience, qualifications, location, training, licenses, shifts worked and compensation model.

HOUR

Overview:
The Creative Production Manager is a creative strategist responsible for leading the Carle Health in-house production team. The ideal candidate will have a solid foundation in brand strategy and storytelling, and deep experience creating impactful marketing materials across digital, video, social and print channels, for both consumer and provider audiences. A combination of in-house and agency experience is desirable, as it brings valuable perspective and adaptability to fast-paced, multi-client environments. A critical thinker, this person can effectively prioritize resources and creatively problem-solve to achieve business objectives. They are equally comfortable presenting to executive audiences and rolling up their sleeves to move projects to completion in a fast-paced environment. Location: position can be housed at any of our regional locations: Bloomington-Normal, Champaign-Urbana, Peoria

Responsibilities:
<ul><li>Translates business needs into compelling integrated, cross-platform campaigns and creative strategies</li><li>Align brand and business goals.</li><li>Plans and produce high-quality content—including marketing collateral such as print, videos, and social media</li><li>Demonstrates a clear understanding of brand identity and campaign objectives.</li><li>Brings creative thinking to address design challenges</li><li>Ensures solutions are both innovative and strategically effective.</li></ul> <ul><li>Owns and evolves brand hierarchy and narrative</li><li>Ensures adherence to brand guidelines through brand reviews/quality control.</li><li>Develops and maintain a clear and consistent brand voice and editorial best practices.</li><li>Ability to balance client service mindset and internal stakeholder alignment.</li><li>Collaborates with stakeholders to deliver high-quality creative design solutions that maintain brand integrity.</li><li>Strong presentation and persuasive abilities to influence concepts and drive campaign development.</li></ul> <ul><li>Excellent leadership, project management and organizational skills.</li><li>Manages all phases of production, including pre-production, production, and post-production</li><li>Maintains production schedules, budgets, and resource plans.</li><li>Optimize campaigns for accessibility and performance</li><li>Leverages campaign data and insights to continuously enhance future campaigns.</li><li>Responsible for team outcomes, quality, growth, vision, and standards.</li><li>Ability to manage multiple projects in a fast-paced environment.</li><li>Proficiency in using multimedia production tools (e.g., Adobe Creative Suite).</li></ul>

Qualifications:
Certifications: <ul><li>N/A </li></ul>Education: <ul><li>Bachelor's Degree: Marketing or </li><li>Bachelor's Degree: Digital Media or </li><li>Bachelor's Degree: Communications or </li><li>Bachelor's Degree: Related Field</li></ul> Work Experience:<ul><li>Content Production, Digital Media, or Editorial Roles - 5 years </li><li>Creative Leadership & Art Direction: <ul><li>Proven experience leading, mentoring, and motivating creative teams to produce high-quality, on-brand content.  </li></ul></li><li>Brand & Content Strategy: <ul><li>Demonstrated capability in developing and maintaining consistent brand narratives across various marketing channels.</li></ul></li><li>Project Management in a fast-paced environment </li><li>Preferred: both agency and in-house experience </li></ul> Specialized Skills or Knowledge:<ul><li>Strong writing, editing, and storytelling skills.</li><li>Proficiency with CMS platforms, social media tools, and analytics dashboards.</li><li>Familiarity with multimedia production tools (e.g., Adobe Creative Suite, Canva, Final Cut Pro)</li><li>Understanding of SEO, UX, and responsive design principles.</li><li>Experience in animation, live events, branded content, social media.</li><li>Knowledge of current trends in media and content production.</li><li>Excellent project management and organizational skills.</li><li>Excellent interpersonal and leadership abilities.</li><li>Ability to manage multiple projects in a fast-paced environment.</li></ul> 

Carle Health Company Overview:
Find it here.Discover the job, the career, the purpose you were meant for. At Carle Health, we're committed to fostering a workplace where every team member feels valued, respected and empowered, where passion and purpose come together to positively impact the lives of our patients and our communities. Find it all at Carle Health. Our nearly 17,000 team members and providers work together to support patient care across central and southeastern Illinois.  We’ve grown to include eight, award-winning hospitals and a multispecialty provider group with more than 1,500 doctors and advanced practice providers. We’re developing the next generation of providers and healthcare professionals through Carle Illinois College of Medicine, the world’s first engineering-based medical school, and Methodist College. Carle BroMenn Medical Center, Carle Foundation Hospital, Carle Health Methodist Hospital, Carle Health Proctor Hospital, Carle Health Pekin Hospital, and Carle Hoopeston Regional Health Center hold Magnet® designations, the nation’s highest honor for nursing care. We offer opportunities in several communities throughout central Illinois with potential for growth and life-long careers at Carle Health.  We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. Carle Health participates in E-Verify and may provide the Social Security Administration and, if necessary, the Department of Homeland Security with information from each new employee's Form I-9 to confirm work authorization. | For more information: human.resources@carle.com.

Salary Range:
The compensation range for this position is $39.88per hour - $68.59per hour. This represents a good faith minimum and maximum range for the role at the time of posting by Carle Health. The actual compensation offered a candidate will be dependent on a variety of factors including, but not limited to, the candidate’s experience, qualifications, location, training, licenses, shifts worked and compensation model.

 

Carle Health offers a comprehensive benefits package for team members and providers. To learn more visit careers.carlehealth.org/benefits.

Carle Health

Creative Production Manager

Adobe Creative Suite

Animation

Art Direction

Best Practices

Brand Marketing (Branding)

Brand Strategy

Budgeting

Campaigns

Channel Marketing

Content Management Systems (CMS)

Creative Design

Customer Support/Service

Digital Media

Digital Video

Editing

Establish Priorities

Final Cut Pro

Healthcare Providers

Homeland Security

Hospital

Interpersonal Skills

Leadership

Maintain Compliance

Marketing

Marketing/Sales Collateral

Media Production

Medicine

Mentoring

Multimedia

Multiplatform/Cross-Platform

Multitasking

Nursing

Organizational Skills

Persuasion Skills

Problem Solving Skills

Production Management

Production Schedule

Project/Program Management

Quality Control

Reporting Dashboards

Search Engine Optimization (SEO)

Social Media

Social Security Administration

Storytelling

Trend Analysis

User Experience Design (UXD)

Writing Skills

[AW]-iCims

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