Responsibilities JOB SUMMARY (Virtual/Remote Role) The CRM Manager is the hands-on platform and campaign management subject matter expert responsible for translating B2B marketing goals into scalable, measurable programs in Salesforce Marketing Cloud Account Engagement (MCAE)/(Pardot) This role designs and governs segmentation, automation, lead management, and nurture practices across MCAE and Salesforce CRM, while partnering with data and technology teams to activate trusted audience data from Salesforce Data 360, Snowflake, and other enterprise sources. Qualifications REQUIRED QUALIFICATIONS • 5+ years of relevant CRM, marketing automation, campaign operations, demand generation, or lifecycle marketing experience, including 3+ years of hands-on Salesforce Marketing Cloud Account Engagement / Pardot administration and campaign execution.