Proactively process and manage orders across all applicable channels, including manual and web orders, from entry through fulfillment by monitoring inventory, allocations, back orders, shipping, and exceptions to ensure accuracy, timely follow-up, and a positive customer experience. This individual will also support the assigned sales reps for their given territories through multiple initiatives and internal processes and deliver an exceptional customer experience by exceeding the expectations of the retailer, sales rep and or consumer while also meeting business objectives.