Data Querying & Aggregation: Working knowledge of SQL for data extraction and experience using data connectors (e.g., Supermetrics, Fivetran, Whatgraph, Funnel.io).Marketing Platform Familiarity: Familiarity with paid media ad platforms (Meta Ads Manager, Google Ads, LinkedIn Campaign Manager) and CRMs/Marketing Automation tools (Klaviyo, HubSpot, Salesforce, Mailchimp).Core Competencies: Strong analytical mindset, sharp problem-solving capabilities, attention to detail, and the ability to articulate data-driven stories to non-technical stakeholders. Knowledge and skills required for the position are:Education & Experience: Bachelor's degree in a quantitative or business field (Statistics, Business Analytics, Computer Science, Economics, Marketing, or equivalent practical experience) with 1-2 years of dedicated web and marketing analytics experience (agency background preferred).Web & Event Analytics: Strong proficiency in Google Analytics 4 (GA4) and Google Tag Manager (GTM).Reporting & BI Tools: Hands-on experience building interactive dashboards using Looker Studio / Data Studio, Power BI, Tableau, Whatgraph, Funnel.io or Salesforce Marketing Cloud Intelligence.