Understand the landscape of social media and in terms of Competitive intelligence, Influencers and AI trends to create insights that inform our Omnichannel Strategy Understand the landscape of AI as it relates to digital customer engagement within the Commercial and Medical space, partnering with colleagues focused on the broader Omnichannel Strategy and AI Strategy, to ensure aligned adoption rather than duplicative effort Skills and Experience: Bachelor’s or Master’s degree in a scientific or business field 10 years’ experience in the pharmaceutical/biotechnology industry, specifically in Marketing or digital communications Ability to provide thought leadership in Socal Media, including ideas and unique insights that guide, shape and influences brand strategies, as well as deep understating of the competitive landscape Strong AI understanding and appetite to develop thought leadership Knowledge and experience of design thinking, proof of concept and value realization models, preferred Strong interpersonal skills to quickly build rapport and credibility with CSL leaders and key external stakeholders. Knowledge of relevant business, legal, compliance, privacy, security, and regulatory requirements Experience working in an international environment and with matrixed, cross-functional teams Excellent negotiation, communication, and relationship-building abilities Strong change and leadership skills, with ability to influence without authority Demonstrated ability to partner effectively with colleagues focused on the broader Omnichannel Strategy and AI Strategy, maintaining a clear, non-duplicative scope of ownership5c143e31-5e48-4549-b638-05792d185386