Produces educational & informational news content related to City services, functions, & events; prepares & launches a variety of promotional messages & public awareness campaigns in various formats, including press releases, newsletters, professional journals, website content, public presentations, videos, radio shows, mail campaigns, media outlets, & social media venues to assist in educational & branding efforts. Develops proactive communications/marketing strategies; coordinates responses to media inquiries & emerging issues; oversees content across web, social media, video, print, & other channels; supports public communications during emergencies & incidents.