Serving as the business owner for the North America ecommerce channel, the Director translates enterprise priorities into actionable commercial strategies by leveraging customer insights, business analytics, and market trends to optimize conversion, site merchandising, product discovery, content strategy, promotional effectiveness, and the end-to-end customer journey. Partnering cross-functionally across Merchandising, Buying & Planning, Marketing, Creative, Digital Product, Technology, Analytics, Operations, and Customer Experience, the Director leads the successful execution of key business initiatives, influences cross-functional priorities, and ensures alignment against financial and customer objectives.