Executive Assistant Monument Enterprises, LLCExecutive AssistantUpper Marlboro, MD$20–$23 / hourFull timeBecause we are a lean team, we need a resourceful collaborator who loves wearing multiple hats and is not afraid to roll up their sleeves. If you possess razor-sharp organizational skills, exceptional communication, and a calm-under-pressure attitude, you will thrive here.
Special Assistant Kaiva TechSpecial AssistantWashington, DCFull timeMakes travel arrangements – often highly complex and last minute - including scheduling of appointments, hotel reservations, passports, visas, and travel advances, as necessary for the Assistant Secretary and Principal Deputy Assistant Secretary, and other CA Front Office officials as needed. Receives schedules, directs, and responds to telephone calls coming into the office, referring to the Assistant Secretary, Principal Deputy Assistant Secretary, Deputy Assistant Secretaries, and other senior officials, those calls, which in his/her judgment cannot or should be referred to others or handled by him/herself.
Proposal Specialist CredenceProposal SpecialistMcLean, VA$75,000–$95,000This role is ideal for a professional with 1 to 3 years of relevant experience who enjoys writing, editing, coordinating complex deliverables, and helping teams produce polished, high-quality submissions under deadlines. This includes drafting and editing written responses, preparing supporting materials, organizing submission files, and helping ensure the company’s experience, qualifications, and approach are presented clearly and effectively.
Proposal Manager CredenceProposal ManagerMcLean, VAManage and write small- to large-scale strategic proposals to primarily Federal government agencies, both independently (completing all elements to include storyboarding, facilitation of SME solution development, copy editing, Word processing, template formatting, etc.) and as part of a proposal team (managing technical writers, book bosses, etc.). Accomplished writer with in-depth experience creating proposal related documents, i.e., compliance matrices, win theme/strength/capability matrices, proposal outlines, schedules, proposal related questions, storyboards, color review documents, final proposal documents, and oral presentation materials.
NewExecutive Assistant Network Runners, Inc.Executive AssistantMarine Corps Base Quantico, VAFull timeNetwork Runners is seeking an experienced Executive Administrative Assistant to provide the Defense Counterintelligence and Security Agency (DCSA), including all subordinate organizations, with a broad range of administrative and executive support services to successfully execute mission requirements. Clearance: **Active Top-Secret Clearance**.
NewEditorial Specialist Sparks GroupEditorial SpecialistRockville, MDRemote$32–$42 / hourPrevious work experience in assessing materials for editorial needs, prioritizing work, and shifting gears as needed; managing a workload with both short- and long-term projects. As an Editorial Specialist, you will work on proposals and client deliverables such as research study reports, manuals, web content, and internal and external communication products.
NewExecutive Assistant System OneExecutive AssistantWashington, DCExperience Requirements: 10+ years of progressive senior administrative experience required, with at least 5 years supporting C-suite or director-level executives in government, financial services, or regulatory agencies . Expert-level written and verbal communication skills, including ability to interact professionally with Board Members, senior officials, and external stakeholders .
NewAssociate, Pursuits HITT ContractingAssociate, PursuitsFalls Church, VACollaborate with project teams to develop interview presentation strategy; lead the development of interview materials including presentations, interview books, and handouts; direct presentation rehearsals and ensure the presentation team is well-prepared. This entry to mid-level marketing coordinator/pursuits associate leads the development of responses to RFQ/RFPs, interview presentations, and award submissions.
NewSenior Associate, Pursuits HITT ContractingSenior Associate, PursuitsFalls Church, VADemonstrated experience leading federal proposal development from capture through final submission, including strategy development, annotated outlines, color team review management, and oversight of complex proposal production, is a plus. Collaborate with project teams to develop interview presentation strategy; lead the development of interview materials including presentations, interview books, and handouts; direct presentation rehearsals and ensure the presentation team is well-prepared.
Administrator, Administrative Services HITT ContractingAdministrator, Administrative ServicesFalls Church, VAProvide basic clerical services as requested by members of one of the governance committees, including drafting / editing / proofing correspondence, packaging, basic typing, filing, and copying / scanning. This position works with many of HITT’s executive leadership team members and is expected to present a professional demeanor, maintain confidentiality and discretion, and utilizes a sense of urgency when working with these team members.
ServiceNow Development Manager LeidosServiceNow Development ManagerLorton, VA$131,300–$237,350Leidos is seeking an experienced ServiceNow Software Development Manager, to join an internal service center group under the Digital Modernization Sector and the Repeatable Offerings organization, who will support ServiceNow self-hosted/on-prem implementations and best practices for our Federal Government customers. You will collaborate with a diverse workforce within a matrix environment and be able to communicate effectively by obtaining and synthesizing requirements from internal and external stakeholders, while working with the team to deliver a ServiceNow implementation that meets our customers’ needs.
NewWeb Content Developer System OneWeb Content DeveloperMerrifield, VA$48–$48 / hourSeeking knowledge of Adobe Target, Adobe Analytics, taxonomy, digital asset management, content management systems (CMS), search engine optimization (SEO), and online/digital metrics using industry best practices. Collaborate with Marketing and Digital staff and other internal business units/vendors to ensure timely/accurate implementation of digital content enhancements/requirements to support business needs and member experience.
NewGEOINT Deployment Recruiter MANTECHGEOINT Deployment RecruiterSpringfield, VAThis role supports critical expeditionary operations requiring strategic planning, policy development, and human capital resource management to quantitatively and qualitatively improve participation in vital volunteer deployment programs. Prepare weekly informal and decision-focused briefings to assist leadership in selecting personnel for deployment while maintaining strong lines of communication with deployed teams.
Fall Intern: Economic Innovation and Editing AEIFall Intern: Economic Innovation and EditingWashington, DCInternThe intern will have two primary responsibilities: (1) Assist with administrative maintenance of AEIdeas, such as by editing, formatting posts, and searching for applicable media (photos, videos, charts, etc.) and (2) assist with editing- and research-related tasks for Senior Fellow James Pethokoukis’s various writing projects and podcast interviews. AEI internships offer a unique opportunity for undergraduates, graduate students, and recent graduates to gain experience in research, writing, business, and communications at one of the nation’s leading think tanks.
NewMedia Production Manager American Association of University ProfessorsMedia Production ManagerWashington, DCRemote$72,610.10–$85,074.31 / yearThe AAUP is committed to a diverse workforce and strives to achieve a workplace environment respectful of the many cultures of our own employees and the higher education workers we represent, including a significant number of African-American, Asian-American/Pacific Islander, and Latinx employees, as well as LGBTQl-identified employees, and those who have immigrated from various countries. The Media Production Manager will manage and produce a variety of digital media initiatives for AAUP and its Center for the Defense of Academic Freedom (CDAF), with a primary focus on the development and scheduling of video and podcast content, coordinating with contributors, staffing online events, editing video and audio content, and meeting engagement goals.
Fall Intern: Editing Services AEIFall Intern: Editing ServicesWashington, Washington, DCInternAEI internships offer a unique opportunity for undergraduates, graduate students, and recent graduates to gain experience in research, writing, business, and communications at one of the nation’s leading think tanks. Overview: The Editing Services department at the American Enterprise Institute (AEI) is responsible for editing and coordinating publications, event materials, and other projects and assisting with the promotion of scholars’ work.
Video Editing and Production Intern City of College ParkVideo Editing and Production InternCollege Park, MDAssist with setting up video equipment, audio gear, and lighting for video projects including internal videos, City events, community activities or possible B-roll. Support Videographer on video project tasks as needed: Source and import assets (graphics, music, stock footage, etc.) from online asset libraries.
Senior Analyst, Edits | Payment Integrity (Remote) CGI IncSenior Analyst, Edits | Payment Integrity (Remote)Fairfax, VARemote$75,000–$100,000 / yearHowever, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with CGI's legal duty to furnish information. You'll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.
Technical Editing Support (Senior) Core OneTechnical Editing Support (Senior)Fort Meade, MDModify and maintain templates for 15 established product lines (e.g., ASR and its sub-lines, MDCITA, Army Annual Threat Assessment, ACIC Annual Threat Assessment, FPN, CIN, CI Cyber Notes, Visual Information Products). Provide editorial support to CI analysts, ensuring analytic products meet Intelligence Community Directives, Army regulations (AR 381-11, AR 381-12, AR 381-20, AR 525-13), DoD instructions (DoDI 5240.18,
Executive Assistant U.S. Department of Veterans AffairsExecutive AssistantWashington, DC$107,446–$139,684 / yearSpecialized Experience is defined as experience demonstrating all of the following: The applicant must document knowledge of program management pertaining to planning, development and execution of worldwide program and be able to prepare various documents including program justifications. Maintains continued awareness of overall activities in order to evaluate effectiveness and to keep the DED informed and recommends actions to strengthen operating and administrative policies and procedures, and/or to advise staff elements of the Director on priority matters of concern.
Editor – NGB Executive Secretariat 1 Summit Technologies, Inc.Editor – NGB Executive Secretariat 1Arlington, VASummit Technologies is seeking an Editor to support NGB Executive Secretariat correspondence, staff action products, senior-leader documents, and official communications. Location: Arlington, VA / Washington, DC area, including NGB, TARC, Pentagon, ANGRC, Joint Base Andrews, and authorized telework locations.
Executive Assistant Page GroupExecutive AssistantDistrict of Columbia, DC$28–$32 / hourOur client is a leading law firm who is seeking a highly organized and detail-oriented Executive Assistant to provide comprehensive support to their General Council in a fast-paced environment. Department Liaison: Serve as the primary point of contact between the legal department, C-suite executives, external law firms, and internal stakeholders.
Senior Executive Assistant to EVP IDA Systems and Analyses CenterSenior Executive Assistant to EVPAlexandria, VA$82,405–$131,848 / yearEngages and negotiates with high-level senior executive offices in IDA's sponsor base to secure access for meetings and VIP visits (e.g., 4-star and Deputy Secretary-level protocol offices). Schedules and coordinates the administrative aspects of EVP, SAC/STPI's meetings at IDA involving government officials and other external participants, as well as special events and workshops that take place outside IDA.
Executive Assistant - General & Administration StepStone Group IncExecutive Assistant - General & AdministrationBaltimore, MD$72,000–$87,000 / yearSchedule and coordinate complex meetings and executive events requiring detailed logistics handling and problem solving, inform attendees of dates and time, reserve meeting space, ensure the appropriate equipment/materials are available, coordinate hospitality services as needed; assist with various StepStone Group off-site meetings as requested in an upbeat and professional manner. To be successful in this role, the Executive Assistant will need to work proactively and with minimal guidance, displaying excellent time-management and communication skills, while understanding the needs and characteristics of the people with whom they work.
Executive Assistant Greater Baltimore CommitteeExecutive AssistantBaltimore, MD$65,000–$70,000Other duties as assigned, including handling general administrative tasks for the CEO and COO (i.e., phone inquiries, support internal operations and support preparations for events) and coordinating speaking engagements and external event participation. The ability to create structure in a dynamic environment, manage competing priorities with accuracy and attention to detail, and build effective relationships across a variety of stakeholders will be critical to success.
Executive Assistant Na Ali'i Consulting & Sales, LLC.Executive AssistantArlington, Virginia$88,000–$92,500 / yearThe purpose of this role is to provide comprehensive administrative support to one or more bureau principals – including the Ambassador, Principal Deputy Assistant Secretary (PDAS), Deputy Assistant Secretary (DAS) and/or Special Advisor – or GHSD Office ensuring their schedules, office operations, and engagements are managed effectively and professionally. The Nakupuna Companies use a market-based compensation strategy to ensure that our employees are compensated within applicable market ranges commensurate with multiple factors, including but not limited to the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability, organizational requirements, and position location.
Legal Executive Assistant Gibson DunnLegal Executive AssistantWashingtonManage a broad range of complex administrative duties, such as scheduling meetings, preparing reports and meeting materials, entering time, editing documents, furnishing information, responding to routine correspondence, assisting with technical support, processing expense reports, and answering telephone calls. Based in Washington, D.C., the Legal Executive Assistant will be responsible for working with their assigned attorney(s) to coordinate daily activities and provide the highest level of administrative support and practice coordination.
Executive Assistant & Office Coordinator Social Finance, IncExecutive Assistant & Office CoordinatorWashington, DCFrom the onset of the role, provide targeted support, including supporting the production and project management of straight forward, but high-quality materials (e.g., presentations and documents), supporting Institute team events (e.g., assisting with preparation and on-site logistics), and assisting Finance leadership with basic PowerPoint and materials development. Additionally, the Executive Assistant and Office Coordinator will provide executive assistance to multiple leadership team members, including the Managing Director & Head of The Social Finance Institute, Head of Policy for the Social Finance Institute and our Chief Financial Officer.
Executive Assistant Freshfields LLPExecutive AssistantWashington$75,000–$125,000 / yearThis compensation range is specific to the States of New York and California and takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. If you have any difficulty using our online system and you need an accommodation due to a disability, you may use the alternative email address below to contact us about your interest in employment at BusinessServicesRecruitment@Freshfields.com , or you can send your resume to BusinessServicesRecruitment@Freshfields.com , or you can call us at +1-212-277-4000.
NewExecutive Assistant-541014 Delaware Nation IndustriesExecutive Assistant-541014Washington, DCSupport includes, but is not limited to, all functional roles of an Administrative Assistant, from scheduling, drafting memos, coordinating taskers, and providing substantive analysis on policy issues, to travel, budget, and project management, as well as other functions that directly assist the Assistant Secretary, Chief of Staff and the ECA Front Office. Support information technology and records management by maintaining document tracking systems, using travel systems, using an electronic message delivery system, maintaining biographic data, maintaining files, and supporting other electronic record systems as needed.
Executive Assistant-540090 Delaware Nation IndustriesExecutive Assistant-540090Washington, DCSupport includes, but is not limited to, all functional roles of an Administrative Assistant, from scheduling, drafting memos, coordinating taskers, and providing substantive analysis on policy issues, to travel, budget, and project management, as well as other functions that directly assist the Assistant Secretary, Chief of Staff and the ECA Front Office. Support information technology and records management by maintaining document tracking systems, using travel systems, using an electronic message delivery system, maintaining biographic data, maintaining files, and supporting other electronic record systems as needed.
Senior Manager: Operations Transportation Anne Arundel County Public SchoolsSenior Manager: Operations TransportationAnnapolis, MDApproved Date: 6/26/2024 Established Date: 4/1/2021 Title Code: E05533 Title: MANAGER SENIOR: OPERATIONS TRANSPORTATION Alternate Title: Senior Manager: Operations Transportation Reports to Generic: Director Reports to Specific: DIRECTOR: TRANSPORTATION. Three (3) years experience with Budget, Finance, Purchasing, Planning, Operations, or Logistics Support preferred; Or an equivalent combination of education and experience which provides the required knowledge, skills, and abilities deemed sufficient to prepare the employee to successfully perform the duties of the position.
Editor / Executive Support Specialist – ANG Executive Secretariat / SACO Summit Technologies, Inc.Editor / Executive Support Specialist – ANG Executive Secretariat / SACOArlington, VASummit Technologies is seeking an Editor / Executive Support Specialist to support ANG Executive Secretariat/SACO correspondence quality, executive communications, research, proofreading, writing, fact-checking, document preparation, and staff action support. Location: Arlington, VA / Washington, DC area, including NGB, TARC, Pentagon, ANGRC, Joint Base Andrews, and authorized telework locations.
Senior Executive Administrator (to the President, Solutions Division) Enterprise Community Partners IncSenior Executive Administrator (to the President, Solutions Division)Washington, DC$85,000–$106,000 / yearSince 1982, we have invested $92.0 billion and created 1.1 million homes across all 50 states, the District of Columbia, Puerto Rico and the U.S. Virgin Islands - all to make home and community places of pride, power and belonging. The Senior Executive Administrator is a member of the Office of the President, Solutions Division, working closely with the SVPs, VP, and Senior Director to support coordination across leadership priorities and initiatives.
Communications Intern, Executive Office World Resources InstituteCommunications Intern, Executive OfficeWashingtonThe team works across WRI’s global network and alongside leaders in government, business, philanthropy and civil society to help shape conversations and partnerships that drive real-world impact for people, nature and climate. Working closely with the Executive Communications team, you will help develop and refine content for high-level speeches, presentations, briefings, publications and strategic engagements across global climate and sustainable development issues.
Editor/Executive Support Specialist - ANG Executive Secretariat/SACO DawsonEditor/Executive Support Specialist - ANG Executive Secretariat/SACOArlington, VA$80,000–$85,000 / yearDawson technologies is seeking an Editor / Executive Support Specialist to support ANG Executive Secretariat/SACO correspondence quality, executive communications, research, proofreading, writing, factchecking, document preparation, and staff action support. Location: Arlington, VA / Washington, DC area, including NGB, TARC, Pentagon, ANGRC, Joint Base Andrews, and authorized telework locations.
DHS USCIS RAIO On-Site Administrative and Executive Assistant Terrestris Global SolutionsDHS USCIS RAIO On-Site Administrative and Executive AssistantCamp Springs, MDThis role supports Division Chiefs, Deputy Division Chiefs, and program staff by managing executive schedules, communications, travel, timekeeping, records management, and sensitive information in a fast-paced federal environment. We are seeking an experienced Administrative and Executive Assistant to support senior leadership and day-to-day operations for Refugee, Asylum, and International Operations (RAIO) within Refugee and International Operations (RIO).
English Editor AlhurraTVEnglish EditorArlington, VAThe English Editor works closely with Arabic-speaking journalists, correspondents, producers, and editors to ensure that MBN's English-language content reflects the quality, accuracy, and authority of the original reporting. MBN delivers content in both Arabic and English across multiple platforms, in formats including written articles, short-form video, newsletters, podcasts, data trackers and social media.
Associate Director, Proposal Management Guidehouse IncAssociate Director, Proposal ManagementMcLean, VAIn addition to working with proposal leads on proposal efforts, this position calls for a collaborative professional with a positive strategic outlook, excellent communication, writing, editing, and project management skills. Proposal Management: Manage the proposal development process from beginning to end, in accordance with the Guidehouse pursuit framework, ensuring that proposals meet all customer requirements such as deadlines, formats, and contents.
Executive Administrative Assistant JPMorgan Chase Bank, N.A.Executive Administrative AssistantWashington, DCFull timeJPMorganChase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.
Executive Administrative Assistant to General Counsel TS GroupExecutive Administrative Assistant to General CounselWashington, DC$100,000–$112,000Legal & Executive Liaison: Provide elite-level support to the General Counsel, including drafting, proofreading, and editing complex legal correspondence and board-level documents. Experience: 10+ years of Executive Administrative experience, with at least 5 years specifically supporting a General Counsel or working within a legal office (in-house or government).
Technical Writer / Communications Specialist (On-Site) Oxley Enterprises®, Inc.Technical Writer / Communications Specialist (On-Site)Silver Spring, MD$87,103–$97,997 / yearPosition Description: The Technical Writer / Communications Specialist provides professional writing, editing, documentation, and outreach support for Joint Pathology Center(JPC) research, education, and public engagement activities. Oxley Enterprises®, Inc. is a certified service-disabled veteran-owned (SDVOSB), veteran-owned (VOSB), and woman-owned small business (WOSB) that has 26 years of experience building and delivering quality IT systems and programs.
Executive Secretary- Administrative Assistant Kymber Consulting GroupExecutive Secretary- Administrative AssistantAlexandria, VirginiaThis role provides high-level administrative and executive support to leadership by managing daily administrative operations, coordinating communications, and ensuring effective documentation and information management. Minimum experience: Five (5) years of professional experience providing executive administrative support, administrative coordination, or program support within federal agencies, public organizations, or large institutions.
Human Capital Coordinator/Learning & Talent Development CRA International IncHuman Capital Coordinator/Learning & Talent DevelopmentWashington, DC$60,000–$70,000 / yearDesired QualificationsBachelors or Master's degree in a related discipline, with strong academic performance; Up to 3 years related work experience in a complex, fast paced and high-volume business (professional services preferred); Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook, Teams), communication software (Zoom), advanced knowledge of Excel (v-lookups, pivot tables) desirable; Experience with employee management systems (Workday preferred) and other HR technologies (LinkedIn Learning, Enboarder preferred); Curious and analytic thinker with a problem-solving mindset who finds the right resources to solve the issue; Effective written and oral communication skills; Demonstrated high level ownership and detail orientation; Strong teamwork and collaboration capabilities; Excellent time management and task prioritization; Good judgment and ability to maintain confidentiality of sensitive information; Empathic and warm personality, exhibiting patience and calmness in challenging situations; Flexibility to work across North American and European time zones, potential evening and weekend work, and occasional overnight/international travel. About Charles River AssociatesCharles River Associates is a leading global consulting firm that provides economic, financial, and business management expertise to major law firms, corporations and governments around the world.
Executive Secretary, Administrative Assistant Artemis ArcExecutive Secretary, Administrative AssistantWashington, Washington, DC$60,000–$75,000 / yearNSF’s efforts to build awareness and promote the benefits of federally funded science and engineering translate into multimedia, web, and other outreach activities that inform policy makers, the media, and the American taxpayers about the value and impact of NSF-supported research and activities. The role provides high-level administrative, programmatic, and operational support to ensure efficient office operations, accurate documentation, and effective coordination with internal and external stakeholders.
NewEnterprise Communications Specialist GRVTYEnterprise Communications SpecialistMclean, VAChange CommunicationsIntegration communications: Manage communications surrounding organizational changes, integrations, acquisitions, strategic initiatives, and change management efforts Collaborate cross-functionally with People and Culture, Talent Acquisition, the Integration Management Office, Finance, and business leaders to support change communications and broader communications needs. Leadership CommunicationsLeadership Messaging: Partner with ELT members, business units, and subject matter experts to develop clear, consistent messaging for strategic initiatives; draft and edit executive talking points, presentations, leadership announcements, and organizational updates.
Senior Executive Assistant Science Applications International CorpSenior Executive AssistantChantilly, VA$30,000–$40,000 / yearSAIC is seeking an Executive Services Lead to the Program Executive Officer, Low Earth Orbit Systems Program Office (LSPO), Signals Intelligence (SIGINT) Systems Acquisition Directorate at the National Reconnaissance Office. is responsible for overseeing all LSPO front office processes, preparing and updating continually changing project schedules, prioritizing and coordinating project requests and arranging briefings and appropriate supporting material to ensure objectives are met.
Executive Assistant UL Research InstitutesExecutive AssistantColumbia, MarylandThrough advanced fire science, rigorous research, extensive outreach, and education in collaboration with our international network of partners, we share with stakeholders the information, tools, and resources that enable them to make better, more fire-safe decisions that ultimately save lives and property. What you’ll experience working at UL Research Institutes: We have pursued our mission of working for a safer, more secure, and sustainable world for nearly 130 years, embedding conscientious stewardship into everything we do.
Associate Director, Proposal Management GuidehouseAssociate Director, Proposal ManagementTysons Corner, VirginiaIn addition to working with proposal leads on proposal efforts, this position calls for a collaborative professional with a positive strategic outlook, excellent communication, writing, editing, and project management skills. Backfill for the capture manager at times, facilitating meetings such as whiteboarding/brainstorming sessions and proposal reviews; contributing to documentation for proposal gate reviews; and providing insights to how to win.
Newsletter Editor AlhurraTVNewsletter EditorSpringfield, VAQualifications and Requirements: Candidates are required to have: • Bachelor's degree in Journalism, Communications, Media Studies, or a related field • Minimum of 3 years of newsroom, editorial, or digital publishing experience • Demonstrated experience writing, editing, or managing newsletters in a media environment • Strong editorial judgment and storytelling skills • Proficiency using analytics and performance data to inform decisions • Experience with email service providers (ESPS) or content management systems • Excellent written communication and collaboration skills. This role sits at the intersection of editorial judgment, audience development, and digital product strategy, with responsibility for curating, writing, editing, and optimizing newsletters that inform, engage, and retain readers.