o Partner with Product Marketing and Digital Marketing teams to drive integrated campaigns that align with business priorities and messaging strategy; o Ensure company presence at appropriate tradeshows, symposia, and webinars; o Project manage campaigns and events, overseeing all aspects from planning through execution and follow-up; o Ensure campaigns and event marketing efforts are consistent, measurable, and brand-aligned across all channels. o Lead and mentor a small, high-output MarCom team across content, event, and campaign management and regional marketing; o Work closely with Digital Marketing, Product Marketing, and commercial teams to ensure integrated, cross-channel execution; o Define and track KPIs for MarCom performance: engagement, brand awareness, conversion, and content effectiveness.