Demonstrated expertise in developing and executing successful go-to-market strategies, including direct sales, channel partnerships, strategic alliances, and IP licensing models, with a focus on expanding into new markets and customer segments. Deep and current understanding of the semiconductor IP and chiplet landscape, SoC design and manufacturing processes, and key market trends, including advanced nodes (e.g., 5nm, 3nm), emerging technologies (e.g., chiplets, heterogeneous integration), and competitive dynamics.