Content plans and creation: develop, direct the development of and maintain a body of compelling marketing content and collateral (e.g., white papers, product datasheets, digital ads, event presentations, and sales enablement materials) aligned with market trends, campaign plans, and portfolio priorities in partnership with content teams and external agencies. In this role you will drive: Key Responsibilities: Marketing strategy and planning: create marketing strategies, integrated campaigns, and programs to build awareness, drive demand, and nurture qualified government IT decision-maker leads, partnering closely with demand generation, product marketing and communications colleagues.