Demand Generation: Drive robust lead generation and pipeline creation through a mix of marketing tactics, including digital marketing (email, social media, paid advertising, SEO/SEM), webinars, virtual and in-person events, content syndication, and targeted account-based marketing (ABM) programs. Cross-Functional Collaboration: Work closely with corporate marketing, product marketing, partner marketing, and communications teams, as well as any regional marketing resources, to ensure global alignment and leverage broader company initiatives.