Responsibilities Operationalize Market Intelligence - Stand up scalable processes to systematically capture, synthesize, and distribute market intelligence - Establish frameworks for signal detection ? insight generation ? executive communication - Partner across Strategy, Product, Marketing, and Sales to ensure intelligence is actionable and adopted Develop a Robust Market Fact Base - Build and maintain a centralized, trusted view of the market, including: o Market size, growth, segmentation, and share o Competitive positioning across core and adjacent categories o Emerging entrants and disruptors (e.g., AI-native platforms) - Synthesize data from multiple sources (analyst firms, earnings, ecosystem signals, internal data) - Translate raw data into clear implications for UKG's strategy and positioning Deliver Executive-Level Insight & Narrative - Produce concise, high-impact briefs for senior leadership - Develop clear POVs on major competitor moves and emerging threats - Identify patterns and inflection points across the market, not just isolated events Identify Strategic Patterns & Opportunity Spaces - Analyze category convergence across HCM, ERP, CRM, ITSM, and AI platforms - Articulate where UKG can differentiate and win, particularly leveraging: o Unique data assets o Position at the "action layer" o AI-driven workflow opportunities - Extract insights from win/loss trends and deal data to identify momentum shifts and competitive gaps Build an Executive Communication Strategy - Design and execute a communication strategy for intelligence consumption at the executive level - Establish consistent formats for: o Monthly/quarterly executive briefings o Strategic deep dives (e.g., AI disruption, competitor strategy) o Event readouts - Ensure insights are digestible, provocative, and decision-oriented Act as a Strategic Thought Partner - Engage directly with senior leaders across Product, Strategy, and GTM as a trusted advisor - Help frame the right strategic questions, not just provide answers - Bring forward forward-looking insights that shape discussions, priorities, and investments External Market Engagement - Represent UKG at key industry events - Build an external network across analysts, startups, and ecosystem players - Bring back synthesized insights, not conference summaries Company Overview: UKG is the Workforce Operating Platform that puts workforce understanding to work. Role Overview We are seeking a Senior Principal, CMI analyst to serve as a cornerstone of this transformation, someone who can operationalize market intelligence, shape executive narratives, and act as a thought partner to senior leadership.