Peterbilt promotes Diversity and Inclusion through mentorship, events, and affinity support groups - The Diversity Council, Peterbilt Women's Initiative (PBWIN), Veterans Group, Peterbilt Black Organization for Leadership and Development (B.O.L.D) and Peterbilt+ (An LGBTQ support group). On highways, construction sites, city streets, logging roads - everywhere our customers earn their living - Peterbilts red oval is a familiar symbol of performance, reliability and pride.