The RSM schedules ride-a-longs and works one-on-one with sales representatives on product knowledge, call planning, territory management, relationship building and selling skills including opening, probing, supporting, overcoming objections and closing. The RSM will review, modify if necessary, and approve strategically targeted, account-specific business plans developed by each sales representative in their region, that reflect an in-depth understanding of local, regional and national market forces impacting product sales.