The Senior Director, Marketing leads the full marketing function and is accountable for the integrated system that drives customer acquisition, studio traffic and conversion, retention, and long-term brand equity - with brand, retail marketing, digital, lifecycle, and creative all operating as one coherent engine. This role is ideal for a leader who has built and run a full-stack marketing organization at a premium consumer, retail, or omnichannel brand, and who treats marketing as a connected system rather than a set of channel silos.