Role Title: Associate Director, Audience Activation Product Manager Organization: Strategy, Platforms & Transformation (SPT) AI & Platform Products | US CRM Organization Reporting To: Director, PO Audience Activation & Marketing Intelligence Education: Bachelor's degree required; MS or MBA preferred Experience Required: 5+ Years Product Management (Data Platforms, Enterprise SaaS, CRM Enablement) Location: East Hanover, NJ Position Summary Client is seeking an accomplished product leader with a track record of turning business demand from multiple commercial functions into a well-managed data product backlog. The Associate Director will lead end-to-end delivery of assigned data-centric capabilities (platform/data integrations, data ingestion, transformation, unified customer profile management, and CRM workflow enablement) while serving as the primary bridge between business, peer SPT, and technology teams.