For more clarity on the role, below are the success metrics and measurements for this role in the first 90 to 120 days: Bring in at least 1,955 qualified leads from paid ads between October 1 and December 31, 2026, with monthly minimums of 418 in October, 689 in November, and 670 in December (goals: 460, 758, and 737). Plan, launch, and optimize corporate (B2B) paid campaigns across Google Ads, Microsoft Ads (Bing), Meta, and LinkedIn to generate Marketing Qualified Leads for corporate gifting and bulk gift card programs.