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Market Research Analyst

You’ll be at the heart of driving key initiatives by analyzing data to uncover actionable insights that directly influence sales, marketing, new product development, product business management and overall business decisions. With more than 100 years of farming heritage and hundreds of independent growers around the world, Driscoll's is passionate about growing fresh, beautiful and delicious berries.

Salary

ACTIVE

<ul><li><strong>Experience Years:</strong> 3-5 Years of Experience</li><li><strong>Employee Type:</strong> Regular</li><li><strong>Remote Type: </strong>Hybrid</li></ul><h3>About the Opportunity</h3><p>Join our dynamic Market Insights team as a Market Insights Analyst and play a pivotal role in shaping Driscoll's strategy! You’ll be at the heart of driving key initiatives by analyzing data to uncover actionable insights that directly influence sales, marketing, new product development, product business management and overall business decisions. You’ll work closely with cross-functional teams and be a key player in our growth story.</p><h3>Responsibilities</h3><ul><li>Market & Customer Insights: Utilize syndicated data (Circana, Nielsen, POS, loyalty card data) to identify trends and opportunities. Driving berry growth through analytics, customer planning, and strategic initiatives.</li><li>Strategic Customer Analysis: Support Customer Development and Sales teams with data-driven insights, performance tracking, assessment of the industry landscape and timely reporting.</li><li>Value-Added Analysis & Recommendations: Monitor secondary research sources (Hartman, Kantar, U.S. Government) for actionable insights.</li><li>Long-Term Demand Planning: Manage five-year customer and demand planning efforts, ensuring alignment with core customers across various channels.</li><li>Cross-Functional Collaboration: Partner across departments to align insights with business goals and drive data-driven decisions.</li><li>New Growth Channels and Markets: Support the assessment and expansion into <b>new channels</b> (Food, Specialty, online, convenience) and <b>new markets</b> (Canada & Mexico) by <b>identifying growth opportunities, and optimizing execution</b> through data-driven insights and analysis.</li><li>Database Management & Integration: Manage internal and external databases, ensuring seamless data integration.</li><li>Annual Go-to-Market Planning: Develop and manage annual customer plans, supporting planning processes, analytics, and stakeholder updates.</li></ul><h3>Candidate Profile</h3><ul><li>Bachelor’s degree in Business, Economics, Statistics, Computer Science, Mathematics, or a related field (Master’s degree preferred).</li><li>3+ years in an analytic role.</li><li>Experience in data analysis, business intelligence, particularly with retail/POS data.</li><li>Experience with forecasting, predictive modeling, and reporting is a plus.</li><li>Data Analysis and Visualization: Proficiency in Excel, Tableau, or other visualization tools.</li><li>Leadership and project management abilities are a plus.</li><li>Bilingual (English/Spanish) is a plus.</li><li>Ability to travel up to 10% with a valid passport.</li><li>Strong problem-solving and analytical thinking skills.</li><li>Self-starter with strong organizational skills to manage multiple projects and priorities.</li><li>Team player with a collaborative mindset and the ability to resolve conflicts effectively.</li><li>Attention to detail and ability to handle complex datasets.</li><li>Proactive and results-oriented, with a focus on driving actionable insights from data.</li></ul><p>Compensation & Benefits:<br/>The following information is provided in good faith as a general description of the salary range and benefits for the position posted. The actual compensation offered to the successful candidate is dependent upon experience, skills, education, work location, internal pay equity, and other objective job-related factors.<br/>Salary range estimated for this role is: $60,502 to $90,451<br/>Driscoll’s is committed to a culture of care and offers an attractive benefits package that includes comprehensive medical, dental, and vision coverage, life insurance, and disability coverage for positions working more than 30 hours per week. Other benefits include: 401(k) with employer match, profit-sharing participation, paid sick time, paid vacation, paid personal and family care leave, and a free Employee Assistance Program (EAP). More detailed information regarding the benefits package will be shared during the application process.</p><h3>About Driscolls</h3><p>Driscoll's is the global market leader for fresh strawberries, blueberries, raspberries and blackberries. With more than 100 years of farming heritage and hundreds of independent growers around the world, Driscoll's is passionate about growing fresh, beautiful and delicious berries. Our values of humility, passion and trustworthiness have guided our mission to delight consumers around the world.</p><p>Driscoll's exclusive patented berry varieties are developed through years of research using only natural breeding methods – meaning, no GMOs. From farm-to-table, we focus on delivering a high quality, premium berry experience with our many supply chain partners.</p><p>Driscoll's is the trusted brand for Only the Finest Berries.</p>#J-18808-Ljbffr

Driscoll's

Market Insights Analyst

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JobLeads

Sales and Marketing Specialist

A fast-growing Educational Tech Company 7EDU's mission is to guide and support K-12 students through all types of challenges, preparing them to exceed their current capabilities for success in academics and beyond. This position will allow you to experience the day-to-day operations of our Marketing team; you will participate in team collaboration, branding, and marketing planning/execution.

<div><strong>Benefits:</strong></div><ul><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul><div><h3>Job Summary</h3><p>A fast-growing Educational Tech Company 7EDU's mission is to guide and support K-12 students through all types of challenges, preparing them to exceed their current capabilities for success in academics and beyond.</p><p>We are looking for someone who has a great passion for online education and is committed to growth and excellence to join our core team members.</p><p>This position will allow you to experience the day-to-day operations of our Marketing team; you will participate in team collaboration, branding, and marketing planning/execution.</p></div><div><h3>Basic Qualifications</h3><ul><li>Major in journalism, communications, marketing, or related fields</li><li>Excellent written and verbal communication skills</li><li>Good self-management skills</li><li>Video and visual editing is a plus</li><li>Experience with digital technology and editing software</li><li>Eager to learn and grow with a fast-growing company</li></ul></div><div><h3>Job Duties</h3><ul><li>Lead generation, identify and qualify potential clients, such as students, parents, schools, or educational institutions.</li><li>Build and maintain positive relationships with clients to ensure satisfaction and retention.</li><li>Conduct consultations and presentations to highlight the company’s educational services and products.</li><li>Follow up with leads and inquiries to convert them into customers.</li><li>Update and maintain client information in the CRM system to ensure accurate records.</li><li>Use social media platforms to write, distribute, and promote engaging content.</li><li>Draft and send targeted email campaigns to effectively promote programs, events, and special offers.</li><li>Research trends, audience preferences, and emerging social channels to refine marketing strategies.</li><li>Coordinate and execute digital and offline campaigns to drive enrollment and sales.</li></ul></div>#J-18808-Ljbffr

Leadways School

Sales and Marketing Associate (Fluent in Mandarin)

Director Sales and Marketing

The Director of Sales & Marketing is responsible to instruct, supervise and support the Sales & Marketing Department; maintain positive interdepartmental communications; contribute to the overall direction and operation of the hotel and to effectively control and minimize all marketing expenses while exceeding overall budgeted revenues and occupancy. Their primary role will be to conceive, plan, direct, control and implement strategies and activities in order to generate and maximize overall revenues, through marketing, sales, promotion, advertising and public relations that will impact positively on all operating departments of the hotel, thereby resulting in a profitable return on the ownership's investment.

<p>Dream Inn, 175 W. Cliff Drive, Santa Cruz, California, United States of America Req #449</p><p><strong>Position Title:</strong> Director of Sales & Marketing <strong>Date:</strong> March 20, 2017</p><p><strong>Department:</strong> Sales & Marketing <strong>Reports to:</strong> General Manager/VP</p><p><strong>Status:</strong> Manager/Exempt <strong>Direct Reports:</strong> 4-5</p><p><strong>I. Position Summary</strong></p><p>The Director of Sales & Marketing position is responsible for the supervision of the Sales & Marketing department. Their primary role will be to conceive, plan, direct, control and implement strategies and activities in order to generate and maximize overall revenues, through marketing, sales, promotion, advertising and public relations that will impact positively on all operating departments of the hotel, thereby resulting in a profitable return on the ownership's investment. The Director of Sales & Marketing is responsible to instruct, supervise and support the Sales & Marketing Department; maintain positive interdepartmental communications; contribute to the overall direction and operation of the hotel and to effectively control and minimize all marketing expenses while exceeding overall budgeted revenues and occupancy.</p><p><strong>II. Essential Functions:</strong></p><p>Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.</p><ol><li>Hires, develops, trains and manages direct reports. Creates schedules, provides consistent feedback with respect to hotel standards, and conducts performance evaluations according to hotel guidelines. Ensures staff meets or exceeds customer service satisfaction goals.</li><li>Masters the tasks required of a Division head in order to effectively and appropriately direct, interview, hire, train, develop and motivate personnel.</li><li>Completes critical administrative responsibilities including overseeing scheduling, payroll, prompt resolution of accounting issues, budget and business plan preparation, and managing product and labor expenses to budget.</li><li>Promotes and maintains adherence to Accounting and Payroll policies and procedures among staff; including adherence to all meal and rest break policies and time-keeping procedures.</li><li>Listens to, and effectively resolves, associate concerns in a professional manner according to hotel and departmental standards. Consults with the Human Resources department as needed.</li><li>Manages the daily sales and catering effort through the execution of the annual Business/Marketing Plan to achieve annual budgeted revenue for all revenue producing divisions.</li><li>Develop and execute with the General Manager the marketing effort for the property as it relates to advertisements, collateral, promotions and packages.</li><li>Directly manage the Senior Sales Manager, Sales & Catering Manager, Events Manager and the Sales & Marketing Coordinator.</li><li>Regularly evaluate the future in both group and leisure markets regarding sales performance.</li><li>Initiate constant communication with the General Manager regarding the efforts and results of the Sales & Marketing Department.</li><li>Effectively direct a public relations effort by keeping the hotel and its successes or promotional activities in front of the media.</li><li>Social Media – Manage the Sales & Marketing Coordinator’s daily efforts across all channels.</li><li>Ensure evaluations of personnel are done per policy for all personnel under your supervision.</li><li>Quarterly review of individual Sales Manager performance to ensure progress is being made as it relates to annual goals.</li><li>Observes all safety protocols and holds others accountable to hotel and departmental safety standards and procedures.</li></ol><p><strong>III. Additional Responsibilities</strong></p><ol><li>Conducts or arranges regular on-going training for the Sales team.</li><li>Assists with the resolution of service issues.</li><li>Operates the department and controls labor and expenses to budget.</li></ol><p><strong>IV. Supervisory Responsibility</strong></p><p>The Director of Sales & Marketing is responsible to direct support staff and has the authority to enforce adherence to all hotel protocols, procedures and standards, and make decisions independent of established protocol in service of the business interests of the Dream Inn, Santa Cruz.</p><p><strong>V. Position Type And Expected Hours Of Work</strong></p><p>This is a full-time position. Due to the nature of the hospitality industry, they will be required to work a flexible schedule that meets business and operational demands, including evenings, weekends, and holidays.</p>#J-18808-Ljbffr

Ensemble Hospitality

Director of Sales and Marketing

Advertising Sales Representative

We're seeking dynamic, creative, and energetic media sales representatives to represent a line of digital marketing products and local publications for Santa Cruz County, that influence where people shop, find entertainment, and spend their leisure time. Successful candidates are career-minded and outgoing people who bring great ideas to a wide variety of retailers and business professionals, and help businesses build market share to active consumers using multi-media marketing solutions.

<p>Join Weeklys Multi-Media Advertising Sales Team</p><p>We're seeking dynamic, creative, and energetic media sales representatives to represent a line of digital marketing products and local publications for Santa Cruz County, that influence where people shop, find entertainment, and spend their leisure time. You'll help local and regional businesses gain new customers while making a difference in local communities by supporting local news and journalism.<br/><br/>Successful candidates are career-minded and outgoing people who bring great ideas to a wide variety of retailers and business professionals, and help businesses build market share to active consumers using multi-media marketing solutions. Candidates must be energetic, creative, and eager to seek new business.<br/><br/>Applicants should have excellent customer service skills, a basic understanding of marketing principles, strong written and verbal skills in addition to a positive attitude. Reliable transportation is required, and applicants should be located in or very near Santa Cruz County.<br/><br/><b>Responsibilities include:</b><br/><br/></p><ol><li>Outside sales presentations, face-to-face consultations, and video conferences with key decision makers</li><li>Ability to work with local clients to learn objectives and opportunities</li><li>Prospecting local markets to continuously fill sales pipeline and open new accounts</li><li>Fearless cold-calling and lead generation</li><li>Sale of print and digital marketing solutions including Good Times, The Pajaronian, and the Press Banner, newsletters, multiple websites, email, and more</li><li>Oversight of client campaigns and regular communication of performance results</li><li>Meeting and exceeding monthly, quarterly, and annual revenue goals</li><li>Maintaining client database, account information, scheduling of appointments, prospecting calls, and next steps in sales process</li></ol><p>We offer a competitive salary, paid time off, health benefits, HSA, FSA, and 401k. This is a remote position with occasional meetings in the Good Times office in Santa Cruz as needed.<br/><br/>Weeklys is an Equal Opportunity Employer. We value a diverse and inclusive workplace and encourage candidates from all backgrounds to apply.<br/><br/>Be part of a fast-paced team that thrives on delivering results for clients. Apply online now!<br/><br/>Please read our privacy policy at the link below before applying for this position:<br/><a href="#" rel="nofollow">https://www.weeklys.com/privacy/</a></p>#J-18808-Ljbffr

Pacific Sun Newspaper

Advertising Account Executive

Marketing jobs in Capitola, CA need you! Apply today and take the next step in your career.

Marketing Jobs in Capitola, CA

Driscoll's

Leadways School

Ensemble Hospitality

Pacific Sun Newspaper