Other duties as assigned **QUALIFICATIONS** **Education and Work Experience** + High School Diploma/GED + Bachelor's Degree + Bachelor's degree preferred + 2-3 years of prior experience in performance-led digital marketing with exposure to retail media or commerce media environments strongly preferred + Knowledge, Skills and Abilities + Paid Search, Paid Social, Programmatic (including Display, Video, Native, Audio) and Retail Media Network experience (e.g., Amazon Ads, Walmart Connect, Kroger, Target Roundel) desired + Understanding of retail media KPIs (ROAS, NTB, share of shelf, conversion rate) and attribution differences across retailer platforms is a plus + Working knowledge of excel for data mining/management, platform budgeting and planning. **DESCRIPTION** **RESPONSIBILITIES** + Manage daily performance across channels including, but not limited to: SEM, programmatic, display remarketing, paid social media, affiliate and retail media platforms to deliver on campaign goals and KPIs aligned to business outcomes (e.g., ROAS, sales, NTB).