Collaborate with engineering and design teams to define product roadmap and strategy Influence critical product trade-offs that impact schedule, usability, differentiation, and more Deeply understand user feedback, competitive trends, and the overall product space to inform a well-developed perspective on Mac Studio & Studio Display users (video, music, 3D, development, science, AI, medical, etc.) Define Mac Studio & Studio Display product positioning and key product messages Work with marketing communications and PR on the development of product launch activities, press releases, marketing materials, and press briefings including product demos through a variety of professional software applications Travel the world as the ambassador for your product by leading press briefings and customer visits to drive advocacy for your product Bring subject matter expertise in emerging AI technologies, frontier LLMs, and on-device inference7+ years of experience in product management, product strategy and/or product marketing roles, including experience managing a complex product portfolio Hands-on experience formulating product messaging and creating outbound marketing for both technical and consumer audiences, and partnering with engineering during early research and development to define product strategy and roadmap, and with marketing and public relations to craft positioning, and define marketing activities Recent experience within the last 3 years in professional workflows (video, music, 3D, AI, development, science, medical, etc.) and computer/display technologies, or adjacent Ability to drive communication with key stakeholders, the media, and public, as demonstrated by exceptional presentation skills: developing keynote addresses in an area of deep subject matter expertise, synthesizing information, applying critical thinking and maintaining composure under pressure Bachelors degree or equivalent experience Experience as a product spokesperson or speaking with the media Exceptional interpersonal and relationship building skills; thrives in highly collaborative projects, effective at building consensus, handles high stakes decisions with ease with the ability to cut through ambiguity Proven oral and written communication skills including product storytelling; ability to explain technical concepts thoughtfully to non-technical partners and deliver compelling presentations. At Apple, we combine product management/development and product marketing responsibilities into a single, cross functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales and support for maximum impact across the organization.