Own a vision for new and existing capabilities that help match the right ad to the right Pinner at the right time, and translate problem statements into clear business and technical requirements through focused business requirements documents (BRDs) and product requirement documents (PRDs), including epics, user stories, and acceptance criteria, for your area. Work closely with PM peers across Ads Quality (e.g., retrieval, ranking, pacing/budgeting, measurement/incrementality, integrity) and with PMs on front-end presentation/components (e.g., modules, formats, surfaces) to manage dependencies, define APIs/contracts for your area, align on experiment design and guardrails, and coordinate GTM and feedback loops.