How You'll Contribute: Own the strategy, roadmap, and execution for Color's patient-facing product, including the patient home dashboard, lifecycle and re-engagement journeys, in-treatment and survivorship support, and emerging surfaces like peer support and targeted entry points Own and drive patient engagement metrics, including service activation, re-engagement rate, and screening completion Evolve the patient app from a transactional surface into a motivational, self-serve entry point that connects each patient to their next best action Design and execute engaging lifecycle journeys across email, push, in-product, and other channels - partnering with engagement marketing and our clinical team to orchestrate cohesive cross-channel experiences Work with engineers, designers, data scientists, clinicians, and care operations partners to deliver patient-facing product changes that improve patient outcomes Embed AI deeply into the patient experience to deliver more personalized, motivational, and actionable interactions at scale Collaborate with and drive alignment across clinicians, care operations, AI platform team, engagement marketing, sales, legal and customer success to balance patient outcomes, patient experience, customer ROI and business goals Drive AI adoption in both how the team builds and what it builds Champion Color's culture and lead by example - we work hard and also have fun doing it! The Role: We are seeking a Senior Product Manager to own Color's patient-facing digital experience including the patient dashboard, action items, service discovery, screenings and test results, messaging and notifications, appointment scheduling and other engagement features.