Promoter Jobs: Overview
New products and events don’t sell themselves. The people skills and charisma of a promoter can be essential to getting new items into consumers’ hands. If you’ve got what it takes to get people hyped up, read on to learn how to land promoter jobs.
As a promoter, you might work in retail stores, expo events, clubs and venues, sporting events, festivals, or on a street team. Your day-to-day responsibilities will include:
- Providing information on products and events.
- Helping customers select products that suit their interests and needs.
- Seeking new product and event knowledge to share with customers.
- Using videos, charts, and slideshows to present product details.
- Demonstrating products at booths and promotional stands.
- Handing out product and event flyers, brochures, and samples.
- Creating and presenting daily sales reports.
Looking for other, similar positions? Click on these sales jobs:
Promoter Jobs: Training and Skills
Most promoter jobs require a bachelor’s degree in marketing, advertising, journalism, or a related field. Some employers prefer candidates who have previous sales and marketing experience.
Certification isn’t required for promotion jobs but completing a certificate program can significantly boost your skills and value to employers. The National Association of Sales Professionals offers the Online Sales Training Program & Certification. This program will help you improve your communication and presentation skills and teach you effective sales strategies necessary for a promoter job.
But having street smarts is more important than your classroom education for most jobs in promotion. Make sure you have these skills in spades to land a promoter job:
- The ability to tap into and analyze trends.
- The ability to speak to anyone about anything.
- Creativity and originality.
- Customer service and sales skills.
Update Your Promoter Resume
You should approach your resume the same way you would a new product or event: Show the “customer” (your potential employers) all the key benefits of hiring you, including your skills, your work history, and your educational background. In promotion jobs, presentation is everything, so be sure to refine your resume using Monster’s resume critique checklist.
Once you complete your resume, be sure to pitch yourself to potential employers with a cover letter that delves into your professional background and accomplishments and includes some of your diplomatic flair. Refer to our cover letter samples to learn how to write, format, and refine, your final version before sending it out.
Interviewing for Promotion Jobs
The time has come to meet with a hiring manager. While this may be exciting, you’ll have plenty of preparation to do to ace your upcoming interview. Monster has plenty of resources to help you prepare ahead of time, so you can ace your interview. Start by familiarizing yourself with these key tips to boost your interview performance.
We also suggest reading over these top 100 interview questions and practicing your answers to them in advance. That includes basic questions such as, “Why do you want this job?” and curveballs like, “Sell me this pencil.”
How Much Do Promotor Jobs Pay?
The amount of money you’ll make in a promotions job depends on the type of position you apply for. For example, event promotions marketing associates typically earn $44,526 per year while advertising and promotions managers earn about $72,006. Other determining factors in your salary include your location and experience level.
Monster’s Salary Calculator can give you an estimate of how much promoters earn in your area. Simply enter your job title and location into the search bar to see the results and potential next steps to advance your career.
Want to Learn More About a Company You’re Interested In?
Tons of companies are looking for talented promoters. Find out which ones are the best fit for you by looking them up on Monster’s company profiles tool. This tool will give you a glimpse of a company’s:
- Industry information.
- Locations and headquarters.
- Mission statement.
Create Your Profile at Monster to Get Promoted to a New Job
Ready to promote yourself to a rewarding job in promotions? Set up your profile on Monster and take advantage of free job notifications and tons of career advice resources. We’ll do most of the promoting for you, including getting your resume in front of recruiters looking to fill promoter jobs.