You will partner closely with Brand, Creative, Influencer, Marketing Science, Finance, Product, Martech, Merchandising, and agency/platform partners to connect platform attention to downstream business outcomes, including high-quality sessions, purchase intent, branded demand, gross adds, CAC, revenue, LTV, and contribution profit. This leader will own our paid social strategy across Meta, TikTok, YouTube, Reddit, Pinterest and emerging platforms, helping Chewy create brand awareness, demand, deepen engagement, and acquire high-quality customers in the places where pet parents increasingly search, discover, evaluate, and shop.