Sample of courses: Principles of Marketing, Marketing Research, Marketing Analytics, Consumer Behavior, Brand Management, Customer Acquisition and Persuasion, Selling and Sales Management, Retailing Management, Social Media Marketing, Digital Marketing, Marketing Analytics, Developing Effective Advertising, Professional Sales Practicum, Marketing for Entrepreneurs, Sports Marketing, Strategic Marketing, Consumer Psychology, Pricing Strategy, Sales in Action, Marketing High Tech Products, Sales and Marketing Dynamics in Franchising, Sports and Brand Partnerships, AI-Enabled Selling for Customer Facing Financial Professionals, Business Storytelling, Engagement and Fundraising, Digital Analytics. Babson College teaches courses in many different formats, including traditional semester schedules, intensive classroom experiences, evening classes, weekend classes, and on-line instruction.