Interface with local sources including legal and financial professionals, senior organizations, appropriate special interest groups, hospital discharge planners, skilled nursing facilities, retirement communities, clergy, medical insurance providers, and other local community contacts that are not part of the business development coordinator/director referral contacts. Assists management with resident retention through new resident welcome events, resident referral programs, outside community visits to current hospitalized residents, and other programs as the Director deems appropriate and as is consistent with the marketing plan.