The position is expected to be approximately 75% field-based, including retail visits, events, pop-ups, and relationship-building, and 25% office-based, including reviewing sales data, managing CRM activity, sending follow-up emails, coordinating events, and supporting market communication. Reporting to the CEO, this role is responsible for growing Alibi’s brand footprint through retail relationship-building, budtender and buyer education, in-store pop-ups, customer-facing events, industry relationship-building, prospective account engagement, and close collaboration with the sales team.