In partnership with the team, design and execute marketing activities and events to create and drive traffic to the property, including implementing prospect facing events, resident and realtor referral programs, outreach programs, online and social media marketing tools, and following other property-specific marketing plans, drives, and special programs. Use the on-site property management software applications to track apartment availability, record traffic and leasing activities, manage resident and prospect data, and capture critical demographic and other information about existing and future residents.