Other Skills and Abilities: Ability to articulate data and share insights with senior teams and investment partners; Ability to track, analyze and report data on ROI including Cost Per Leads, Cost Per Move-In, Cost Per Channel; Excellent writing, grammar, editing, and copywriting skills required. Success in this role is achieved through marketing planning, performance analysis, budget tracking, reporting, agency and vendor coordination, and cross-functional collaboration with Sales, Paid Media, Web Operations, STAT Marketing, and corporate subject matter experts to identify opportunities, optimize results, and support business objectives.