Build and direct the SME model - recruiting, briefing, and leveraging internal and external experts - and translate expert knowledge, research, and HR domain expertise into structured, scalable curricula: objectives, session plans, exercises, assessments, job aids, facilitator guides, digital courses, and video. 5+ years of experience in customer education, enablement, instructional design, or digital learning (or equivalent practical experience), including material ownership of revenue-generating education - premium content, paid programs, certification, cohort learning, or professional services - from discovery through delivery and measurement.