Tustin, California15 days ago
Build assortment and promotion strategies that avoid conflicts across retail, e-commerce, and other channels.
• Ensure clarity of product differentiation and pricing structure to protect brand equity across all sales channels.
Develop and Execute Retail Channel Growth Models
• Create and implement channel-specific models to increase distribution, expand door count, and drive growth within priority retail partners.
The Opportunity:
The Product Marketing Manager is responsible for driving retail specific product marketing strategy, pricing, packaging, and positioning to win in the retail accounts.