Lead client engagements and drive strategy discussions; Help clients to plan and develop a budget and then work with your team to deliver campaigns according to KPIs agreed to with the client; Provide guidance on campaign optimizations to ensure campaigns are set up for success; Oversee keyword and bid strategy across available advertising options; Establish structure and oversee development of daily, weekly, and monthly reporting, analytics, and performance insights for retail media campaigns; Oversee creation and execution of Test & Learns, especially of emerging retailer ad offerings and internal Flywheel capabilities. Strong analytical skills, with adequate knowledge of Microsoft Excel—pivot tables and ‘VLOOKUP’; Detail-oriented, good project management and organizational skills with the ability to work on tight deadlines; Experience in developing, managing, and analyzing online promotion campaigns; Possess strong interpersonal, presentation and communication skills; Innovative, scrappy, and independent thinker with the ability to influence using data; Ability to thrive in dynamic and demanding situations with minimum supervision.