Marketing Specialist – Regional Marketing, NA, will develop, implement, manage, and execute regional marketing plans to strengthen product brands, enhance lead generation, drive sales pipeline and customer retention, and increase brand awareness across North American markets, serving as a critical connector between event strategy, cross-functional management, and marketing execution—optimizing regional content, campaigns, and assets to drive engagement, pipeline, and business impact across events, tradeshows, and customer programs. · Develop and execute multi-channel regional marketing programs through entire customer journey, to include campaigns, website and social promotional activities, press releases, promotional materials, ads, webinars, events, development of prospect lists by persona, country, product groupings, and run customer communications, and/or other activities.