Experience & Expertise 12–15+ years in social, content, and/or integrated strategy Financial services category experience with a strong understanding of the landscape Proven experience leading large, multidisciplinary teams Track record of building and scaling modern content ecosystems for major brands Strategic & Creative Leadership A holistic view of social and content—seeing them as interconnected, not siloed Strong instincts for culture, audience behavior, and platform evolution Ability to turn complex business challenges into clear, compelling strategies Equal strength in long-term vision and day-to-day execution Client Partnership Gravitas and presence at the C-suite level - clients seek you out and trust your perspective Exceptional communication and storytelling skills Ability to navigate complexity and drive alignment across stakeholders Operational & Organizational Leadership Experience building teams, developing talent, and creating scalable ways of working Strong understanding of agency operations, staffing, and growth pathways Ability to balance multiple workstreams while maintaining quality and momentum Mindset Builder mentality—you're excited to shape, evolve, and redefine what this role can be Collaborative by nature, with a belief in integrated, cross-functional solutions Curious, optimistic, and energized by change Passionate about creating work that is not just effective, but meaningful . You will have the opportunity to: Shape how one of the world's most important financial brands shows up in culture Redefine the relationship between social, content, and business impact Build a model for modern, integrated marketing within GroupeConnect Lead a talented, ambitious team ready to do their best work .