This includes improving brand positioning, growing demand, and attracting talent/liliDrive the alignment of social promotions to GTM priorities/themes and audience strategies, ensuring content is relevant, timely and engaging/liliOwn the organic social channel strategy, defining the role of each channel, content mix, and publishing approach as it evolves over time and in alignment with LLM strategies/liliCreate, review and refine high quality social copy and creative to ensure it is engaging, clear, credible, on brand and in alignment with social media best practices/liliManage and coach a small group of social media team members to ensure their work aligns with the strategy and goals set forth/li/ulpstrongPartner across the marketing communications team/strong/pulliBe the go-to expert on organic social, working hand-in-hand with marcomm SMEs to plan and execute an effective social strategy in alignment with broader campaign goals/liliWork closely with design and content and teams elevate our organic social media presence. This role is responsible for building the editorial plan, leading execution, and coaching a small team of social media talent to deliver high quality, consistent, and effective social storytelling./ppAs a member of the Marketing Communications team, reporting into the head of digital, content experience, this individual will work cross-functionally with content, creative, digital, growth marketing, communications and brand to amplify ZS thought leadership, strengthen brand visibility, grow demand and attract new talent./ppstrongLead social media editorial planning/strong/pulliPartner with Marketing Communications leadership to set goals, priorities, and success measures.