From high school to college and into young adult life, the team takes an audience-first approach, using unrivaled access to understand the passions and interests of these consumers, generate ideas that resonate, and deliver hyperlocal, culturally relevant engagement at scale. You'll manage day-to-day publishing and community engagement, create platform-native content, collaborate with creators, and identify timely opportunities to connect with Gen Z audiences across Instagram, TikTok, YouTube and emerging platforms.