ResponsibilitiesDevelop and execute platform-specific social strategies aligned to each client's positioning, audience, and objectivesWrite clear, concise, and context-aware social content across formats and tones - announcements, threads, explainers, news reactions, and technical contentMaintain an active understanding of the crypto and emerging tech landscape, tracking narratives, shifts, competitors, and opportunitiesOwn daily social operations: scheduling, posting, real-time engagement, and maintaining a consistent publishing cadenceCollaborate with PR, Content, and Growth teams to ensure social is aligned with larger campaigns and product timelinesUse analytics and platform data to identify opportunities, refine strategy, and measure efficacyPlan and run social-native activations such as Spaces, AMAs, giveaways, and other campaign formatsEnsure all content maintains consistent messaging, tone, and brand alignment across platforms. A deep passion for crypto and active engagement in on-chain communitiesAbility to assess a brand's social health using audits, competitor mapping, and dataClear understanding of how narratives move through X, LinkedIn, Farcaster, and onchain communitiesExperience planning and executing multi-week social pipelines tied to product, PR, or marketing roadmapsFamiliarity with internet culture and the ability to use it without relying on gimmicksCompetence in lightweight multimedia creation (graphics, templates, short-form video, or AI tools)Ability to break down complex technical topics into simple, platform-native contentStrong organizational skills: managing multiple clients, maintaining consistent cadence, and hitting deadlinesComfortable working cross-functionally with PR, Content, Creative, Growth, and internal client teams.