You use data and intuition together to make smart content decisions and iterate toward creative and strategic excellence Deep expertise in sports marketing and fan culture, including the live-event, real-time, and rights-holder considerations unique to sports content A storyteller and creative with a cutting-edge understanding of internet culture, meme ecosystems, and zeitgeist content, and the ability to connect that instinct to real ROI Experience leading social marketing for sports properties, leagues, or live sports programming at a streaming service, studio, broadcaster, or league Clear, effective communicator and strong creative collaborator. You pitch with conviction and clarity, read the room, balance confidence with humility, and bring peers and stakeholders along on the journey Highly driven self-starter with an excellent sense of prioritization and the ability to move large amounts of work forward in a fast-paced, fluid environment Experience working directly with talent, athletes, creators, and league and team partners.