Responsibilities Day-to-day, your role includes: Translating brand marketing objectives into succinct paid social strategies that impress and excite our clients, and transforming marketing challenges with cutting-edge executions Proactive in developing social media expertise within the marketing and media industry, and helping to develop the paid social capabilities within the agency Playing a key role in spotting issues with core client teams and in developing new client relationships Ensure best practice and innovation in all activities; fostering knowledge sharing across capabilities and teams Maintaining and improving the success of social media platform relationships (client-specific and agency-wide) Astutely identifying broader opportunities for Digitas (creative and other services) and articulating opportunities to senior leadership in a timely, relevant manner Effectively and enthusiastically representing Digitas - you'll be the face of our company, the person whom staff and clients alike look up to Participate in the training of junior team members as needed Qualifications Qualifications: Bachelors degree plus 10 to 12 years of advertising experience, including at least three years of hands-on paid social experience and five years of supervisory experience An exceptional grasp on media planning, negotiation, optimization, and performance analysis and an impressive understanding of the whole digital environment - you know this world by heart and you keep pulse with the rapid changes happening within it Experience managing large scale Paid Social Campaigns, inclusive of Facebook/Instagram, Pinterest, Twitter, YouTube, Snapchat, and emerging platforms - both tactically and strategically. You know howto flex your media plan depending on your clients' goals and objectives, and you've got the awards to prove it Stellar communication skills: You're articulate, poised, straightforward - and, above all, you're thoughtful & kind Strong project management and performance management skills - you are crystal clear when it comes to delegating and providing feedback Knowledge of qualitative measurement approaches - online and offline - and how/when to apply them so that we deliver measurable successes High levels of integrity, autonomy, and self-motivation A willingness to travel as needed - you're open to new places, new faces and new ideas Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.