This role will lead the day-to-day execution of organic social media across our priority channels as well as support the growth and quality of Yamaha Outboards' social presence by planning, creating, coordinating, publishing, and optimizing content that connects with boating, fishing, and marine lifestyle audiences. The person in this role will be expected to protect Yamaha Outboards' premium brand position, support the brand promise of "Reliability Starts Here." and use sound judgement when engaging with customers, fans, dealers, influencers, ambassadors, internal teams, and external partners.