Core responsibilities include, but are not limited to the following:Ensuring the implementation of the Digital Planning & Optimization Process across programmatic and direct buyingOverseeing and directing the day to day operations of the activation teamEffectively managing budgetProviding inputs and guidance around campaign design, including requirements for success and optimal use of demand side platformsWorking side-by-side with broader activation team to ensure tight coordination of campaign setup, adjustments and optimization performance is efficient and effectiveWorking with Strategy team to understand goals, address client needs, and communicate results and insights back to clientsDirect billing and reconciliation process for programmaticImplementing Business Intelligence tools and new capabilities (e.g., new supply & data sources, new media measurement techniques, etc.)Providing expert consultation to vendors, internal teams, and clients Qualifications Minimum 3 years of experience and expert knowledge of digital programmatic buying (YouTube) and hands-on experience using DV360Experience managing a small team and juggling multiple people and work prioritiesExperience working with across several media channels is preferred and a curiosity in emerging media platformsExperience with client-facing interactionExperience working with large data sets and understanding of methodologies for evaluating dataHands-on experience with data visualization tools, including TableauAbility to effectively manage costs while exceeding performance and viewability goalsExcellent interpersonal and communication skills, ability to distill key ideas for non-digitally-centric teamsProven ability to work with and influence cross-functional teamsStrong knowledge of MS Excel and ability to coach others in shortcutsWorking knowledge of third-party verification tools, including DoubleVerify $50,000 - $95,000 Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Overview Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real time to aggregate effective reach and deliver the right message at the right time.