As a key member of the U.S. Marketing Leadership Team, the VP serves as the primary marketing lead for NARS, partnering closely with NARS Global Brandholder, Sales, E-Commerce, Education, Creative, Consumer Insights, Finance, Supply Chain, S&OP, and retailer partners to deliver best-in-class consumer experiences and business results. This role oversees brand strategy, consumer engagement, integrated marketing, media, influencer strategy, retail marketing, launch planning, forecasting, education and events, and cross-functional business leadership to drive brand growth, market share, and profitability.