Washington, DC17 days ago
Work with the Regional Field Communications staff to design and execute communications campaign plans and strategies in collaboration with State Federation, Central Labor Council and affiliate leaders and staff in the regions; Assist in organizing and creating a traditional press and digital/social media communications trainings for union leaders, staff and members; Identify key reporters and social media influencers, and work to build and cultivate strong relationships with them for the labor movement; Generate, monitor and disseminate, and rapidly respond to press coverage of labor and workers’ issues throughout the regions; Identify opportunities to cultivate to garner traditional media and social media coverage for AFL-CIO political and issues campaigns; Assist with press conferences and events; Provide press support, including building press lists, making pitch calls and writing press materials; Develop, write, edit and distribute internal and external campaign communications materials, such as sample letters to editors, emails and other materials as necessary; Strategically utilize broad communications platforms, such Twitter/X, Facebook, Instagram, TikTok, Reddit and other online, social media, broadcast and print communications; Produce regular reports on activity and background materials for internal and external use; Perform other duties as assigned. Working closely with the Field Communications Regional Coordinators, they serve as a communications liaison for the national AFL-CIO, State Federations, Central Labor Councils, affiliated unions and labor movement allies in the region to manage message coordination during the 2026 election cycle.