Develop and execute an annual marketing plan which strategically utilizes all platform programs, supports the corporate marketing objectives and positively impacts the center's core financial objectives EBIDTA, SBV income, leasing, sales, overage rent, traffic and market share . The successful candidate's responsibilities will include, but not be limited to: Identify, create and sell revenue opportunities through strategic positioning of mall assets, media assets, and mall programming in order to achieve the financial sales goals of the property .