Sr Manager, Marketing Systems & Web Operations

HIGHLIGHTSOn-SiteFull-TimeB2B Marketing LOCATIONLincolnshire IL Step into the innovative world of LG Electronics. As a global leader in technology LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise Lifes Good embodies our commitment to ensuring a happier life for all. We have a rich history spanning over six decades and a global presence in over 290 locations.Our diverse portfolio includes Home Appliance Solutions Media Entertainment Solutions Vehicle Solutions and Eco Solutions. Our management philosophy Jeong-do Management embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of Customer-Value Creation and People-Oriented Management these values shape our corporate culture fostering creativity diversity and integrity. At LG we believe in the power of collective wisdom through an inclusive work environment.Join us and become a part of a company that is shaping the future of technology.At LG we strive to make Life Good for Everyone.Position OverviewWe are seeking a highly technical business-mindedSenior Manager of Marketing Systems & Web Operationsto serve as the structural backbone of our technology infrastructure and digital storefront. In this hybrid leadership role you will be responsible for running integrating and optimizing our commercial platforms to support a multi-channel B2B commercial model encompassingChannel Sales Vertical Sales and Product Business Lines.The ideal candidate looks beyond simple tools administration you understand the core mechanics of B2B revenue engines-how buying groups operate how multi-layered account lifecycles are managed and how technical infrastructure directly accelerates sales pipelines. Your primary mandate is to architect a resilient highly automated marketing technology ecosystem that directly improves pipeline velocity eliminates integration friction and removes single points of failure across our technical footprint.Intended Business Outcomes & Key ResultsSuccess in this role will be measured by your ability to drive tangible business performance includingAirtight Routing AccuracyZero-latency lead-to-account mapping and programmatic routing that accelerates lead time-to-SDR for high-intent accounts.Enhanced Data QualityClean enriched and standardized contact and account profiles that give the commercial organization a unified view of target buying groups.Minimized Integration FrictionA highly resilient sync engine with significantly reduced integration failure rates background data backlogs and sync dropouts.Maximized Platform UtilizationEliminating technical debt by extracting full value out of our existing software investments before sourcing new vendors.Agile Campaign DeploymentStreamlining the content and data ingestion supply chain so our execution teams can deploy fast responsive multi-channel campaigns.Core Disciplines & Strategic Priorities1. MarTech Architecture & OperationsTechnical AdministrationServe as the primary technical administrator for our core marketing automation and CRM infrastructure. Own the data synchronization loop field mapping and execution canvas betweenOracle EloquaandSalesforce CRM ensuring absolute database health and integration stability.Ecosystem GovernanceOversee the data pipelines connecting adjacent commercial tools Sales Engagement Content Experience and Event Management platforms into the core database.Operational Resiliency & De-RiskingBuild a sustainable operating model that reduces key-person dependency. You are directly accountable for creating and maintaining comprehensive architecture diagrams standard operating procedures SOPs clear data dictionaries and cross-training frameworks to eliminate institutional single points of failure.2. Technical Web Operations & EngineeringTechnical Web GovernanceAct as the internal technical owner administrator and gatekeeper of our corporate web properties. Oversee domainDNS architecture viaGoDaddy server hosting setups security protocols and technical SEO compliance.Data Ingestion & Tracking ArchitectureArchitect the installation and maintenance of script tracking tags data cookies and conversion pixels across the website. Manage backend webhooks and forms architecture Typeform to ensure front-end traffic captures intent data and routes it cleanly into the CRM.Contractor Quality ControlAct as the technical project manager and filter for external graphic design or front-end contractors translating marketing requirements into execution instructions and validating code quality.3. Revenue & Data OperationsB2B Data OrchestrationBuild and manage automated programmatic data waterfalls to ingest scrub and enrich incoming database signals. Automate the identification and mapping of multi-person enterprise buying committees within target accounts.Strategic Data IngestionDesign data staging pipelines to process deduplicate and clean target accounts and lists delivered by external growth agencies ensuring database integrity is maintained before records hit the sales environment.B2B Measurement FrameworksPartner with our internalBudget Managerto configure multi-touch revenue attribution and performance metrics across the funnel tying multi-channel campaign spend and Market Development Funds MDF to pipeline outcomes.4. AI-Assisted Web & Application DevelopmentRapid Tool PrototypingUtilize modern full-stack AI-assisted rapid development platforms specificallyLovable to prototype iterate and deploy custom web components interactive widgets or dynamic landing pages minimizing third-party agency execution hours.Experience & Qualifications5 Years of Experiencein a highly technical B2B Marketing Operations RevOps or Web Systems Administration role.Mandatory Platform ProficiencyHands-on advanced administrator-level experience managingOracle EloquaandSalesforce CRM with explicit expertise deploying the Eloqua-Salesforce Integration App matching logic and custom routing workflows.Core Capability CompetenciesProven experience solving business challenges leveraging marketing technology across core categories data enrichment data orchestration lead and account lifecycle management sales handoff automation and pipeline measurement.B2B Commercial AcumenDeep understanding of how technology decisions interface with account structures demand generation Account-Based Marketing ABM and channel-sourced demand. Ability to present technical recommendations through the lens of business outcomes to win organizational buy-in.System Documentation DisciplineDemonstrated track record of translating complex technical configurations into clean visual architecture maps and actionable SOPs.Recruiting Range125000-170000 USDBenefits Offered Full-Time EmployeesNo-cost employee premiums for you and your eligible dependents for competitive medical dental vision and prescription benefits.Auto enrollment with immediate vesting of competitive company matching contributions in a 401k Retirement Savings Plan with several investmentoptions.Generous Paid Time Off program that includes company holidays and a combined bank of paid sick and vacation time. Performance based Short-Term Incentives varies by role.Access to confidential mental health resources to help you and your loved ones improve your quality of life. Personal fitness goal incentives.Family orientated benefits such as paid parental leave and support for families raising children with learning social behavioral challenges or developmental disabilities.Group Rate Life and Disability Insurance.Benefits Offered TemporaryContractors Eligible for the relevant benefit programs offered through our partner agencies.Privacy Notice to California ApplicantsApplicants who need assistance or a reasonable accommodation during the hiring process may contact our team by phone at 973-477-7090 orsupportlg4me.freshdesk.com. This email and phone number will only reply to accommodation requests and is not intended for general employment inquiries.All qualified applicants will be considered for employment without regard to race color religion sex including pregnancy sexual orientation or gender identity national origin age disability genetic information protected veteran status or any other characteristic protected by applicable federal state or local law.In addition to the above LG believes that pay transparency is a key part of diversity equity and inclusion. Our salary ranges take into account many factors in making compensation decisions including but not limited to skillset experience licensure certifications internal equity and other business needs. While we consider geographic pay differentials in final offers because we operate in many geographies where applicable the salary range listed may not reflect all geographic differentials applied.